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Australia’s Home of Toxin-Free Shopping

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Featured in 9 News, Today Extra, Koshies Business, ABC Mornings, Sky

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Featured in 9 News, Today Extra, Koshies Business, ABC Mornings, Sky

Be toxin-free

Natural skin care, makeup, organic beauty & health store

We do all the ingredient checking for you, so you can easily shop all the very best natural skin care, health, wellbeing and beauty products right here in the one place. We offer free shipping*, free naturopath advice and an awesome loyalty club.

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Why Shop With Us?

  • We really ARE toxin-free
    Being a vegan or ethical store doesn't mean they're toxin-free. We are not entirely vegan, but we do have the largest range of toxin-free vegan products.
  • We don't contradict ourselves
    Unlike other stores who have added cruelty free products to their existing range, we only stock cruelty free!
  • You are our investors
    We are ASX listed and 100% Australian operated - our investors and advisors are our customers.
  • We are transparent
    We display all your reviews (both negative and positive) on our service and the products we stock.
  • We are the bandwagon
    While everyone is now jumping onto the toxin-free bandwagon, we are driving it!
  • Backed by Awards & Recognition
    Winning awards is not a priority over our commitment to customer service and ingredients, but we have been proudly awarded by the retail industry.

It's what we won't stock that makes us different

Over 1.5 million orders despatched

"I love the being able to read all the product reviews before I buy and LOVE, LOVE the rewards program."

Latest Reviews

86,376 customer reviews

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30 minutes ago
Life Basics Activated Charcoal Body Soap - Peppermint


This is amazing. The smell is incredible and it’s so nourishing. Although I wouldn’t recommend for sensitive areas as it burns quite badly. I also wouldn’t recommend this for people with sensitive skin all over.

Written by Michaela on 22 September 2018

2 hours ago
100% Pure Cherry Lip & Cheek Stain

“Stain doesn't last”

Lovely colour & scent, goes on easily & a little goes a long way. Only wish it lasted longer on my lips, maybe I lick it off but it doesn't stain my lips for long.

Written by Gayle on 22 September 2018

2 hours ago
Eco Tan Face Tan Water

“Best face tan”

I love this so easy to apply and a subtle colour change I use once or twice a week to maintain a subtle summer glow

Written by Lou on 22 September 2018

2 hours ago
Ethique In-Shower Container - Green

“Good but could be better”

I do like mine but I would prefer if they had smaller ones that held only one bar as mine stick together. Also as the other reviews have said I’d love a travel version or a fixed lid make it a little easier to use

Written by Lou on 22 September 2018

2 hours ago
Ethique Wonderbar - Conditioner for Oily to Normal Hair


Took a while to get used to it but now I have the hang of it I love it - is a staple for me and I use with the eqithue shampoo bar a++

Written by Lou on 22 September 2018

2 hours ago
Pollen Botanicals Honey & Sugar Exfoliator

“Love this scrub”

I have slightly sensitive skin and this scrub is lovely on my skin. I only use every second week but it leaves my skin lovely and soft. Just make sure you keep it away from water and screw the lid on really tight between uses

Written by Lou on 22 September 2018

Living Toxin-free

What skin type are you?

Save time & Money with these ready made skincare regimes by our NL naturopath.

Switching to natural beauty and bodycare

And yes there are even perfumes! When you're all done and smelling fab
stay up to date on the latest health trends and recipes in our blog.

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