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Australia’s Home of Toxin-Free Shopping

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Featured in 9 News, Today Extra, Koshies Business, ABC Mornings, Sky

Telstra Business Women's Awards NSW Finalist 2016

Featured in 9 News, Today Extra, Koshies Business, ABC Mornings, Sky

Be toxin-free

Natural skin care, makeup, organic beauty & health store

We do all the ingredient checking for you, so you can easily shop all the very best natural skin care, health, wellbeing and beauty products right here in the one place. We offer free shipping*, free naturopath advice and an awesome loyalty club.

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Why Shop With Us?

  • We really ARE toxin-free
    Being a vegan or ethical store doesn't mean they're toxin-free. We are not entirely vegan, but we do have the largest range of toxin-free vegan products.
  • We don't contradict ourselves
    Unlike other stores who have added cruelty free products to their existing range, we only stock cruelty free!
  • You are our investors
    We are ASX listed and 100% Australian operated - our investors and advisors are our customers.
  • We are transparent
    We display all your reviews (both negative and positive) on our service and the products we stock.
  • We don't outsource
    We run our own warehouses employing local mums who pack your goodies the moment you place your order and answer any enquiries.
  • We are the bandwagon
    While everyone is now jumping onto the toxin-free bandwagon, we are driving it!
  • We go beyond just online shopping
    Our on-staff fully qualified Naturopath and our in-store makeup artist are here to offer free advice, anytime!
  • Backed by Awards & Recognition
    Winning awards is not a priority over our commitment to customer service and ingredients, but we have been proudly awarded by the retail industry.

It's what we won't stock that makes us different

"I love the being able to read all the product reviews before I buy and LOVE, LOVE the rewards program."

Latest Reviews

53,594 customer reviews

Earn rewards when you post reviews! Join now »

2 hours ago
Life Basics Breathable Nail Polish - I Like to Mauve it, Mauve it

“Nice!”

Love this nail polish! Great colour and stays pretty well. No strong smell.

Written by Hang on 21 October 2017

2 hours ago
Black Chicken Axilla Deodorant Paste - BARRIER BOOSTER

“Best so far ...!”

I’ve tried a few brands of natural deodorant and so far this is the best. Doesn’t work as well as the bi carb version of Black Chicken with absorbing moisture, but I have no rash. I love this... glad I tried it! Recommend this if you’re sensitive to bi carb.

Written by Hang on 21 October 2017

3 hours ago
Dr Bronner's Pure-Castile Liquid Soap - Lavender

“Love!”

Really love that this product converted my partner. I use as a body wash and have found that I no longer get dry patches or itchy skin.

Written by Gizette on 21 October 2017

3 hours ago
Hurraw! Organic Lip Balm - Black Cherry

“Moisturisers”

I like that my lips stay hydrated, however I was expecting more tint. Would still buy again

Written by Gizette on 21 October 2017

3 hours ago
100% Pure Maracuja Mascara - Dark Chocolate

“Will buy again”

Firstly, great smell. Doesn’t irritate my sensitive eyes. Do find for me it can smudge below the lower lashes, if I am having a bit of an oily skin day. I do find the brush difficult to use, I was use to using a very fine brush from my old toxic mascara days, but I’m sure my application skills will improve over time.

Written by Alison on 21 October 2017

3 hours ago
Lavera Beautiful Mineral Eyeshadow in Shiny Taupe

“Lasting eye shadow - doesn’t crease”

Very happy with this product, great colour for light day wear. It also doesn’t crease and best of all with all eye make up products, it doesn’t irritate my eyes, which is always a bonus. Will buy again.

Written by Alison on 21 October 2017

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