100% Pure CosmeticsMaracuja Mascara

    Option: Dark Chocolate 10g

    FREE AU DELIVERY OVER $75 | SHIPS WITHIN 1-2 WORKING DAYS

    $44.95
    4 payments of $11.23 with
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    Product Description
    The Maracuja Mascara by 100% Pure is an all-natural, smudge-resistant mascara that lengthens, separates, thickens and conditions each individual lash for beautiful, healthy lashes. Suitable for even those with sensitive eyes, this mascara has a host of nourishing all-natural, 100% organic ingredients including Maracuja (Passionfruit Seed) oil, Vitamin E, Pro-vitamin B5, Aloe Vera and Green tea, and is naturally coloured from the pigments of berries, tea leaves and chocolate.

    The nutrient-rich, lash conditioning formula strengthens lashes and holds the curl, while the full brush creates luscious volume, giving lashes a dramatic boost. This water-resistant mascara is perfect for lengthening lashes for a long-lasting finish.

    Available in 3 colours:
    Black Tea - A midnight black
    Dark Chocolate - A deep, cocoa brown
    Blackberry - A deep, neutral purple

    Made in California. Vegan and Certified Cruelty-free by both PETA and Leaping Bunny. Recyclable packaging, printed with biodegradable soy ink.

    Holding the mascara wand flat against the roots of your lashes, wiggle upwards to the tips.

    After a few moments, apply second coat.

    Continue to apply coats until desired length is achieved.

    For added length, curl lashes before applying.

    Hordeum Vulgare (Barley) Stem Water, Aqua (Water), Glyceryl Stearate (From Coconuts), Caprylic/Capric Triglyceride (From Coconuts), Cetearyl Alcohol (From Coconuts), Glyceryl Rosinate (From Pine Tree Resin), Oleic/Linoleic/Linolenic Polyglycerides (From Sunflowers), Pullulan (Polysaccharide), Sucrose Palmitate (Sugar Esters), Potassium Palmitoyl Hydrolyzed Wheat Protein, Acacia Senegal Gum (From Acacia Plant), Cellulose Gum (From Wood Pulp), Ricinus Communis (Castor) Seed Oil, Active Carbon (Bamboo Charcoal), Camellia Sinensis Leaf (Black Tea) Extract, Theobroma Cacao (Cocoa) Extract, Passiflora Edulis Seed (Maracuja) Oil, Tocopherol (Vitamin E), Ascorbyl Palmitate (Vitamin C), Urtica Dioica (Nettle) Leaf Extract, Xanthan Gum (Polysaccharide), Lecithin (From Sunflowers), Citric Acid (From Citrus To Balance Ph), Benzyl Alcohol (Naturally Occurring In Essential Oils), Dehydroacetic Acid (Naturally Occuring In Solandra Flowers), Sodium Benzoate (Food Preservative), Potassium Sorbate (Food Preservative). May Contain: Iron Oxides

    100% Pure is a line of certified natural skin care, organic makeup, hair care and body products. These beautiful vibrant cosmetics are coloured with fruit and vegetable pigments, and their skin care products are rich in nourishing vitamins, minerals and antioxidants.

    Shop all 100% Pure Cosmetics

    Australia:

    • Parcel Post: FREE for orders over $75, or $8.95 for orders under $75.
    • Express Post: $9.95 for orders over $150, or $14.95 for orders under $150.

    We offer tracked international delivery to New Zealand, USA & Canada, Asia, UK & Ireland, Europe, and UAE & South Africa.

    We accept change of mind returns within 30 days of purchase. Provided the products are returned in the same condition as they were bought and have not been used, opened, or damaged on their way back to us.

    For more information, please see our Delivery Information and Returns Information.

    What Others Are Loving
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    Overall rating: 4.0674486 / 5 from 341 reviews.

    AI Generated Review Summary

    The Maracuja Mascara by 100% Pure is an all-natural, smudge-resistant mascara that enhances lash length, fullness, and conditioning. Customers appreciate its natural look, beautiful color, and lack of irritation, though some find it too liquidy and prone to smudging.

    Summary topics

    • Color: 8%
    • Lash Appearance: 13%
    • Packaging Quality: 5%
    • Smell: 39%
    • Lash Look: 13%

    Review topics: ["quality","price","packaging","feels","volume","length","ingredients","works","chemicals","chocolate","results","buy","fragrance","oil","consistency","mascara","thickness","weight","reaction","smells","eyes","look","lashes","brush","colour","smudges","clumps","eyelashes","formula","alternative"].

    Review highlights

    • "Other benefits I've noted, my eyes feel more awake, my lashes are super soft, no smudge marks and it smells lovely!"Hayley
    • "I loved the length and volume it gave my lashes and the smell was absolutely incredible."Sarah
    • "It smells delicious and makes my eyes look fab!"Olivia

    Reviews

    It smudges

    "I had been curious to try one of 100% Pure's mascaras and was gifted this one for my birthday. I was hoping to love it, however, it always smudged under my eyes. It does smell nice though and I love that it has clean ingredients. I switched to the ultra lengthening mascara from 100% pure instead as it was better because it stayed and didn't smudge."

    Laura (2/5)

    Love the colour but a little clumpy

    "Very nice case and colour but I need to spend time de-clumping"

    Maureen R. (4/5)

    Gritty and disappointing

    "The formula is very gritty, and leaves small clumps on your eyelashes. It feels quite dry to apply, but smudges onto your eyelid if you try to apply it more liberally since a few strokes just doesn't make a difference. Does not offer any length or volume, and I normally have eyelashes that look good with mascara. Disappointed in this purchase, was hoping it would replace the Dr Hauschka purple mascara that's been discontinued, but my search continues."

    Rebecca (1/5)

    Pretty good.

    "I like the product on my upper lashes. It's good. Dark chocolate being, in my opinion, a more natural look that black. On my lower lashes, it's a disaster in the respect that I get it under my lashes on the skin around the eyes. Not sure why. I have a vague memory of using this product years ago and same thing happened. Is it my technique? Not sure. I think it's good enough for me to just wear on my upper lashes."

    Linda B. (5/5)

    No smudging, excellent coverage

    "I’ve used these mascaras for years. Excellent quality, coverage and safe. Chocolate is my favourite"

    Sarina (5/5)

    Purple black tint

    "I purchased blackberry shade due to the black being out of stock. I love the fruity and uplifting smell. The tint is so close to black with a bit of dark purple in it."

    Yasaman M. (5/5)

    Smells Sweet, Vegan, and no Nasty Chemicals

    "Just Love this mascara. I have eyelashes that bleach to blonde in the sun and have been using mascara for 40 years and this is one of the best ones I have ever used. I Love the hint of Blackberry purple colour. It definitely has the best smell of any mascara I have ever used. Comes off very easily and yet lasts the day. All natural ingredients and vegan. Sometimes it is hard to find a natural mascara, that is also vegan because they contain beeswax. It covers my ‘invisible’ eyelashes and gives them a Lovely colour and length. I hope they keep making it!"

    Anne O. (5/5)

    Too dry for me

    "Wanted to like this because of the natural ingredients used even for the colouring pigments. But found it very dry and the colour too light to do much for my dark lashes."

    Lisa O. (2/5)

    No smudging, smells divine. I

    "No smudging, smells divine. I really like this mascara."

    Anne K. (5/5)

    Smudgey

    "I found the brush left my lashes quite clumpy (had to use my old brush to blend the product in). It also smudged quite quickly, usual within an hour or two I was left with the black shadow under my eyes."

    Aani (2/5)

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