A range of non-toxic oral care products is made here in Australia. The mission of Gem is to change oral care for the better with natural, innovative formulas that eliminate toxic ingredients. A range of natural, detoxifying products that work. The ingredients in Gem's products are free of the bad stuff, such as parabens, triclosan, and SLS, but packed with the good stuff, such as probiotics, earth minerals, and natural oils. Take the time to enjoy your brushing routine every day!