skip to content
Free 100% Pure brand gift pack worth more than $70. Order over $50 worth of 100% Pure products and use code PURE at checkout

announcement Join FREE and get 10% off your next order!

Australia’s Home of Toxin-Free Shopping

Get 10% off! »

Featured in 9 News, Today Extra, Koshies Business, ABC Mornings, Sky

Telstra Business Women's Awards NSW Finalist 2016

Featured in 9 News, Today Extra, Koshies Business, ABC Mornings, Sky

Fight for toxin-free with Nourished Life

Natural skin care, makeup, organic beauty & health store

We do all the ingredient checking for you, so you can easily shop all the very best natural skin care, health, wellbeing and beauty products right here in the one place. We offer free shipping*, free naturopath advice and an awesome loyalty club.

What's new?

Irene chats with Carla Oates, The Beauty Chef

40% off The Beauty Chef Body Powder! Use code BEAUTY at checkout

20% off La Mav cleansers

Shop By Department

Why Shop With Us?

  • Over 2.5 million orders despatched
    Across Australia and around the world.
  • Over 100,000 product reviews
    Don't just believe us, get the lowdown from other customers!
  • We really ARE toxin-free
    Being a vegan or ethical store doesn't mean they're toxin-free. We are not entirely vegan, but we do have the largest range of toxin-free vegan products.
  • We don't contradict ourselves
    Unlike other stores who have added cruelty free products to their existing range, we only stock cruelty free!
  • You are our investors
    We are ASX listed and 100% Australian operated - our investors and advisors are our customers.
  • We are transparent
    We display all your reviews (both negative and positive) on our service and the products we stock.
  • We are the bandwagon
    While everyone is now jumping onto the toxin-free bandwagon, we are driving it!
  • Backed by Awards & Recognition
    Winning awards is not a priority over our commitment to customer service and ingredients, but we have been proudly awarded by the retail industry.

It's what we won't stock that makes us different

"I love the being able to read all the product reviews before I buy and LOVE, LOVE the rewards program."

Latest Reviews

103,200 customer reviews

Earn rewards when you post reviews! Join now »

30 minutes ago
Andalou Naturals Pods - Instant Luminous Face Mask (Single Use)

“Burns at first - persist with it!!”

I'm not terribly sensitive to pain, but the initial burn I felt first putting it on surprised me from this generous pod of sweetly spicy innocent seeming goodness. I wasn't sure at first whether this was just a bad reaction with my skin and am glad I persisted. That didn't last long, so there was no drama leaving it on to do it's work after the initial warmth. My skin definitely just looked brighter and fresher afterwards, and oddly the masses of pimples I'd gotten from one of...

Written by Tamara on 22 March 2019

45 minutes ago
No Pong All-Natural Anti-Odourant - ORIGINAL

“It works!”

This world really well! Even in summer! I have been using for a couple of weeks with no problems

Written by Steph on 22 March 2019

2 hours ago
Ere Perez Avocado Volumising Waterproof Mascara

“LOVE! Compared to other brands:”

I LOVE this mascara. I only use waterproof mascaras and this beats the last couple mainstream chemical brands I used. Smudges or runs are not a problem with light rubbing or tears, only panda eyes when I'm actually trying to get it off in the shower. Nude by Nature just melted and gave me panda eyes all day without even touching and even frugal me had to throw it out :( I did love the sheer thickness of 100% Pure better, except that had a touch less staying power and dried up...

Written by Tamara on 22 March 2019

2 hours ago
Pai Rosehip BioRegenerate Rapid Radiance Mask

“Non abrasive and effective”

Tried the sample of this mask and so far so good. My face did go slightly red afterward removing the mask but no discomfort whatsoever. I have oily/combo skin that is sensitive. Great product!

Written by Zey on 22 March 2019

2 hours ago
Dr Bronner's Pure-Castile Liquid Soap - Lavender

“Love Love!”

Leaves my skin so soft, and I love the Lavender smell. Also use it on my laundry, and as a shampoo. Such a versatile product, highly recommend.

Written by Linda on 22 March 2019

3 hours ago
Ethique Hair Mask - Bloom

“Instant improvement!”

After recently getting more foils in my hair it was really dry and frizzy. I used half a bar on my hair and left it for a few hours then washed out and noticed my hair was smoother straightaway. I'll keep using!

Written by Christine on 22 March 2019

Living Toxin-free

What skin type are you?

Save time & Money with these ready made skincare regimes by our NL naturopath.

Switching to natural beauty and bodycare

And yes there are even perfumes! When you're all done and smelling fab
stay up to date on the latest health trends and recipes in our blog.

Natural Beauty Box Subscription

New Products

More New Products »

Naturopath Service

Award logos Award logos